What are the major subversions of mobile medical products that raise more than $50 million?

Neusoft Group : financing 3.8 billion yuan, using mobile Internet to make good doctors become more Neusoft Group CEO Liu Jiren believes that no matter how convenient you are to register, the total number of offline doctors, especially the total number of good doctors is constant. . Therefore, what Neusoft needs to do is to create a good doctor and let more good doctors stay in the community. This will help solve the problem of medical treatment.

Therefore, Neusoft Group has built a cloud medical and health management platform. Through this platform, doctors use their spare time after work, and earn hundreds of thousands of yuan a year: there are hundreds of images every day from the national small and medium The doctor of the hospital gave the famous doctor to the Beijing Grand Hospital. The doctor only needs a few minutes to deal with the problems that other doctors may have.

In addition, Neusoft also invited the top 200 doctors in China's best 200 hospitals to let them personally write about diabetes, cardiovascular and cerebrovascular diseases, etc., and pass the methods to the most basic community doctors so that they can follow the instructions. Come and do it. Through this kind of transmission and help, more excellent doctors will be trained, so that patients can enjoy first-class diagnosis and rehabilitation in relatively backward areas.

On the hardware, Neusoft is integrating a large number of sensing technologies into wearable devices, allowing everyone to take measurements and transfer data to their platforms at home with a variety of devices. In this way, each person's medical examination information and health management information will be stored on the mobile phone. The doctor asks about the health condition, and when you take out the mobile phone, you can show him all the medical examination reports of the past three years.

Liu Jiren: If Alibaba turns "there is no hard-to-do business in the world" into reality, we want to realize "there is no ugly disease in the world."

references:

[1]: Liu Jiren: We want to achieve "there is no ugly disease in the world" (Source: Caijing Tianxia Weekly, reporter: Yan Dongxue)

Registered network : C round of financing of 100 million US dollars, not relying on registration to earn money, the construction of medical, medicine, insurance, health consumption chain registration service is often defined as a "technical live", staying in the stage of competing for the source, but the registration network initiated Liao Jieyuan, however, hopes to start deep cooperation with the hospital from the registration and pursue long-term cooperation to meet the deeper needs of users.

Therefore, Registered Network launched the “micro-medical” platform to help users complete routine tasks such as triage, registration, payment, inspection and inspection report inquiry, payment settlement, etc., while connecting patients to doctors and doctors. Return visits, online referrals and other services. In this way, establish a true and dynamic relationship between doctors and patients.

At the same time, registered networks do not want to earn money through registration, it has already achieved profit through other means:

I. Insurance: Registered network will cooperate with insurance companies to launch commercial health insurance for users. According to Liao Jieyuan, only this business, the registered network will have tens of millions of revenue.

Second, recommended drugs: cooperate with chain pharmacies to provide users with accurate recommendations for healthy consumer goods and services. At present, registered network and cooperation with large-scale health consumer goods platforms and pharmaceutical companies such as Fosun Pharma and Sinopharm Group have started.

Third, drug sales: According to rumors, the online prescription drug policy is likely to pass. If this policy can be achieved, then the registered network that has been in the layout for a long time will definitely benefit a lot.

Liao Jieyuan: There are only three opportunities to make money around the medical field.

The first category is to help the hospital to do the transformation of Internet technology, the demand is big, and the hospital is the gold master.

The second category is to do deep professional services around subdivided vertical diseases. Because China does not have the concept of a family doctor, it is necessary to manage some special diseases.

The third is to be a platform. However, Liao Jieyuan is not optimistic about this. He believes: "The platform must be cross-hospital and cross-regional. The platform must be done by a third party.

references:

[1]: Registered net: the money that earns insurance by wearing a coat (Source: Southern Metropolis Daily, reporter: Lu Hao)

Lilac Garden : Tencent 70 million strategic investment, doctors are always the core of service, in the future will use Tencent to cut into the public health market Li Liyuan founder Li Tiantian believes: doctors are a lifelong learning industry, must be in the professional field for a long time feel. Therefore, he used the doctor as the core of the lilac garden service, and initially set up a platform for doctors to discuss and learn. Into the mobile Internet, provide "medication assistant", "medical time", "clove doctor" and other applications, so that doctors can see a lot of academic information, purchase scientific research reagents and even find a job on the mobile phone. Always insist on providing doctors with all the services they need.

When talking about the future goals, Li Tiantian has three ideas:

First, the lilac garden is positioned as a bridge and channel for communication and information circulation with doctors in the industry.

Second, to play the role of a reliable and authoritative source of information.

Because there are a large number of false, exaggerated, and erroneous medical information on the Internet, we need to provide the scientific authority content written by us and Chinese doctors in the Internet industry, including diseases, medicines, and health knowledge.

Third, it is to make the offline interaction between the doctor and the patient. Through the online means to manage the process, establish a long-term and stable relationship between the doctor and the patient, and turn the lilac garden into a doctor and patient. A platform for deep interaction.

As for the cooperation between Lilac Garden and Tencent, Li Tiantian thinks that this is more like a second venture. At that time, Lilac Garden will use Tencent as the entrance and cut into the public health market, so that patients can quickly find the doctors and diseases related to the mobile phone. Information.

Li Tiantian: Online consultation is not a substitute for offline doctors and patients. The doctor must meet with the patient and ask for the diagnosis to be diagnosed. Remote video does not work either. Because "online diagnosis decisions are based on large-scale judgments on existing data, and diseases are not distributed according to probability, but people are suffering from small-probability diseases." Therefore, online diagnosis and treatment should be explicitly prohibited.

references:

[1]: "Connected medical big coffee" Li Tiantian: Medical care is sometimes unmovable (Source: Harbin Daily, reporter: Wu Tianfei)

[ 2 ]: Dialogue with Li Tiantian: Doctors are always the core of our service (Source: Xinhuanet)

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